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A New Era for Dior

  • Writer: Sheza Qasim
    Sheza Qasim
  • Nov 2
  • 3 min read

By Sheza Qasim, Senior Writer  Edited by Sasha Leitner


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Last year, creative director Jonathan Anderson ended his tenure at Loewe to take the helm at Christian Dior, becoming the first creative director to take over women's and menswear since Christian Dior himself. His menswear debut earlier in the year hinted at a new energy: confident and tailored, but the womenswear collection solidified the confidence Anderson has at Dior. Known for his ability to merge craftsmanship with conceptual design, Anderson’s appointment signaled a bold new chapter for the understated brand. 


Earlier this month, Anderson debuted his first womenswear collection under Dior. The staging was dramatic. A giant inverted pyramid was above the runway, displaying a montage of Dior's past collections. The anticipation was high as a message flashed on the screen, “Do you dare to enter the house of Dior?” The answer is yes. The collection was the perfect start to Anderson’s run at Dior.


At Loewe, Anderson built his reputation on cutting-edge whimsy and sculptural daring. Voluminous skirts, experimental silhouettes, and a sense of surreal play defined his tenure there. Dior, by contrast, has long embodied luxury, restraint, and timeless femininity—a house revered for its poise rather than provocation. For decades, its beauty has been in its understatement. So when Anderson took the reins, many wondered: how would his avant-garde instincts translate within Dior’s refined world?


Anderson’s debut for Dior’s women’s line pays homage to that legacy while introducing his own modern edge. While some critics thought that some of the collection reflected Anderson's own personality more than Dior, Anderson brought reinterpreted styles to the runway. In his first women's collection, he reinterpreted Dior’s most famous silhouettes by recreating the famous Dior Bar jacket from 1947, which featured a cinched waist and padded hips. Anderson’s version was shrunken and shortened in grey, complete with a pleated mini skirt, similar to the original ankle-length blueprint. Then there were the many, many capes—dating back to the original capes of the 40s and 50s—that came in long plaid styles, short pink styles, and white iterations. 


Anderson’s mastery of tailoring and proportion was on full display. The collection featured big round skirts, oversized Bar jackets, and elaborate headpieces, each piece echoing his previous designs for Loewe and JW Anderson, but in a Dior way. He played with volume and silhouette in a way that challenged the expectations of traditional Dior femininity.


Color played a key role in Anderson's version of Dior as well. While Dior has been associated with soft neutrals, monochromes, and pastels, Anderson introduced pops of color such as mint, orange, and bright lilac. These hues were more than aesthetic choices. They signaled a shift in mood. Anderson’s Dior radiates optimism and curiosity, a kind of emotional vibrancy rarely seen in the brand’s recent history.


However, some critics were not fans of the new collection. There were definitely some stronger looks, such as the reimagined ones, and some weaker looks as well. And then, there were some unappealing ideas, such as a dress with cutout armpits. Yet, this unpredictability is precisely what defines a Jonathan Anderson collection: bold, experimental, and unafraid to challenge expectations..


Overall, the collection featured more playfulness that hasn’t been apparent in fashion for a while. Jonathan Anderson’s debut for Dior felt like a continuation of the past and the present. Looking ahead, Jonathan Anderson’s tenure at Dior is more than a stylistic shift. It marks a strategic evolution in how the house defines relevance in the modern luxury landscape. The new collections bring attention to younger consumers, without alienating its usual customers. This new collection didn’t just abandon Dior’s roots; it expanded them.


© 2025 by FETCH COLLECTIVE

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